Visitors to northwest Michigan often look no further than their smartphone to find their next vacation activity. Building a prominent and easy to navigate web presence for Bella Fortuna North was essential to successful communication.
A new, desktop and mobile friendly, website was key to our digital strategy. Tantalizing images of food, drink and dining spaces turned web traffic into dinner reservations.
Print Advertisements and Brochures
Featuring images of delectable foods and refined graphics, Bella Fortuna North's advertisements communicate a sense of elegance reflective of the dining experience Bella Fortuna patrons enjoy.
Bella Fortuna is small piece of Tuscany carved out of Leelanau County. Dining at Bella Fortuna is truly a special and authentic experience – like traveling to Italy. Building on the idea that Bella Fortuna North is a complete Italian experience we created these travel poster inspired advertisement graphics. The bold graphic style helped BFN's ads stand out from the crowd of ads in region periodicals.
Sojourn, Florence Through the Ages
Each year, Jane and Bob, the owners of Bella Fortuna North restaurant, guide a lucky group on a journey to Florence, Italy. Drawing on their wealth of experience and passion, they reveal Florence's treasures – from renowned masterworks to lesser know gems.
This website communicated 2015 trip details, highlight to potential travelers while also easing the sign-up process for clients and organizers alike.